Project Spotlight: Pinkberry Frozen Yogurt Shop

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Studio RED Architects designed the Highland Village Pinkberry frozen yogurt shop location. Construction on the new location was completed in September 2012.

Pinkberry has experienced tremendous growth over the past 8 years. The company first opened in West Hollywood in 2005 and has now grown to over 170 stores throughout North America, South America, Europe, The Middle East and Asia. The new Pinkberry yogurt shop in Highland Village is the 3rd Pinkberry location in Houston, following the Clear Lake/Webster and The Woodlands locations. Meredith Emory, franchisee of Pinkberry, comments, “We were very patient for the right real estate,” on the choice for the Highland Village location.

Studio RED Architects implemented the trademark Pinkberry store concept design for the new location. The Houston-based architecture firm designed the 1,000 s.f. Pinkberry location to include the trademark green trellis on the façade of the building in addition to incorporating as much glass as possible into the design. The biggest challenge was to upgrade the existing exterior building to accommodate the designs of two separate tenants, one being Pinkberry. The design team worked with Pinkberry’s Matthew Emory to accommodate the designs of both tenants within the space.

A primary goal in the design process of the new Pinkberry shop was to transform the existing mission style building to mirror the contemporary personality of Highland Village. Trung Doan, partner at Studio RED Architects reports, “We transformed a building that was slowly disappearing amongst the modern character of River Oaks into a fresh, current point of view for Pinkberry.”

The new Pinkberry shop boasts a fresh, sleek exterior that matches the vitality of the surrounding area.

Studio RED Architects experience in retail design includes Brennan’s Restaurant, Zig’s, Memorial City Mall, Blue Martini, The Shops at Houston Center, in addition to other works around the city.

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